AI Insights · Timothy · April 2021
Q1 2021 US Performance of Top Horror Games on Unified Platforms
A look into the performance of the top horror games in the United States during the first quarter of 2021 reveals interesting trends in downloads and user engagement. Sensor Tower provides detailed insights into the shifting dynamics of this thrilling genre.
In the first quarter of 2021, the horror games category saw varied performance across the top titles in the United States. Here's a snapshot of how five of the most popular horror games fared during this period, with data provided by Sensor Tower.
Identity V experienced fluctuations in weekly revenue, peaking at nearly $776K in late February, while downloads hit a high of around 18K in the same month. The game's weekly active users saw an uptick, reaching over 173K in February, suggesting a strong player base.
Illumix's Five Nights at Freddy's AR showed revenues ranging from approximately $24K to $105K per week. Download counts for the game were most robust in late December with over 40K, and weekly active users peaked at nearly 149K at the end of December.
The classic Five Nights at Freddy’s by Clickteam garnered revenues that generally stayed below $30K per week, with download numbers showing a slight decline over the quarter. The active user base demonstrated a slight increase in March, hinting at a dedicated following.
tinyBuild's Hello Neighbor had a consistent revenue stream with weekly figures around $20K to $35K. Downloads saw a significant jump, reaching over 125K in late December, and weekly active users showed a remarkable increase to 355K by the end of March.
Lastly, Dead by Daylight Mobile from Behaviour Interactive Inc. had revenues that varied, with a notable spike to $28K in late February. Download trends remained steady with around 23K to 30K per week, while weekly active users hovered around 70K, indicating a stable engagement level.
These insights into the horror gaming category reflect the diverse experiences and engagement levels of players in the United States. For more detailed analysis, Sensor Tower's platform offers in-depth data on app performance and market trends.
